It is reported that Mr Li was the first person who to bring Nike and Adidas brand products acting as a distributor to the Zhoushan who, in addition to have AIR MAX 90, Nike store, the Li is also involved in health clubs, fitness equipment operations. Yesterday, the “Daily Economic News” reporter tried to contact Li himself, but was told, “You call the phone number is empty.”
According to Guinness the company’s public information, the company operates in Zhoushan city Dinghai 10 men’s nike air max
exclusive authorized distribution outlets, at the same time be able to undertake a variety of sports venues, venues, equipment construction and installation works. The company’s Total Fitness health clubs, is the only one in Zhoushan comprehensive, large fitness center.
To informed sources, Li Yong, Adidas store business has changed hands during the first half of this year, but yesterday, some people used “for asset protection” as an excuse transferable in the open Jian Li Jian Li company’s sports club, asking price 1.5 million yuan. According to people familiar with the above-mentioned introduction, Jian Li’s optimistic about the 2008 Olympic Games had opportunities, but the face of consumer downturn, a large number of stocks affect the cash flow, together with a large number of outside investment, capital chain difficulties occurred.
Korea shut down more than 100 stores
Coincidentally, Belle International [7.33 -1.35%] (01880, HK) semi-annual report released yesterday pointed out that, in order to optimize the shop structure, 100 Korea since late last year, sports apparel business, business strategy has been adjusted this year, the six months to close inefficient aspects of the implementation efforts to a larger shop, the net closed 346 stores, including 304 stores for second-tier brands and the remaining 42 for the first-line brand shops.
It is understood that the movement Belle agency brands include first-line sports brand NIKE and ADIDAS, second-tier sports brands KAPPA, PUMA, CONVERSE, REEBOK, and LINING etc., NIKE and ADIDAS in which the sale of two brands accounted for the Group’s sportswear business in more than 80% .
Belle points out that in the first half of this year, sports apparel business, the Group’s business revenues accounted for 42.9% of sales compared with 48.3% last year rose from significantly reduced. Sports apparel business growth strategy has been adjusted to the scale of growth is no longer the focus, but rather focus on ensuring and improving the level of profitability.
For the sports commodity performance less than ideal, Belle said: sports apparel market, continued the second half of 2008 since the downturn trend, mainly because this market is continuing “to stock” of the process of digestion before the Olympic Games more The stock bubble, while sportswear jewelry as an optional strong cyclical consumer goods, in the economic recession of negative shocks are more pronounced than the footwear business.